5 Important Call Center Quality Assurance Tips in 2021

Customer Service Hero
4 min readMar 2, 2021

Hi, Josh here!

I am the CEO of Customer Service Hero and have over 25 years of experience in telemarketing and consulting. I began as a call center manager, gaining experience in call center consulting and working with high-risk verticals, which led me to become the CEO of Customer Service Hero.

I’m glad to see you on my blog. If you want to learn more about the kinds of problems enterprises may face in 2021 (and how I fix them) follow me on Facebook and LinkedIn. I talk about the biggest industry threats, tips on overcoming these obstacles, and how to increase sales and strengthen customer retention through qualified customer support services.

Call centers have become a necessity for any enterprise that places importance on customer retention, cares about their customers, and wants to build lasting customer relationships and a strong brand loyalty. Together, with the growing demand for customer service partners, companies have started investigating various strategies for call center improvement. Among these improvement tips, ideas for team incentive should be underlined — implementing strategies that benefit your employees greatly improves work efficiency! Stimulation has always played an important role in the quality of connections between customers and representatives, and these significant developments have led managers to update their call center audit checklists.

My experience in working with different enterprises shows that a Quality Assurance Report has become the #1 demand of many companies. The QA Report displays all potential weak points and provides a basis for building a custom training plan.

It’s no wonder that every company has an individual Quality Assurance Report template!

Here’s what Customer Service Hero’s QA is all about — feel free to ask me how I reach each of these steps.

1. Daily Training

Your reps need to be regularly trained in order to have an in-depth knowledge and understanding of your product or service. This is a crucial step in helping reps adapt to the daily customer service routine. My strategy is based on a unique approach and uses expert call center tips to ensure that every representative sounds both professional and authentic.

2. Quality Review

No matter how well trained your reps are, it is still necessary to have a stable mechanism for work evaluation. With it, you will be able to further know your team’s strength and weakness points. I will create a step-by-step improvement plan for your team specifically.

3. Customer Experience

How a representative sounds during a call directly communicates an impression of your company. When customers hear a professional and structured approach to their problems combined with empathy and a sincere desire to help, a lasting loyalty to the brand is formed.

4. Detailed Feedback

It is important to train reps to be maximally detailed in their feedback, as this allows to understand exactly what needs to be improved or solved. I personally practice giving clear instructions for improvement and double-check the results multiple times until the customer service rep feels certain and 100% confident in what they say and how they handle calls.

5. Custom Scripting

No matter what industry your team is assisting, they need to be trained to know it: being on top of industry news, company updates, product features, and customer feedback at a near-expert level. We don’t train “cold body” answering, only empathetic and informed conversation.

4. Detailed feedback

While training reps this is important to be maximum detailed in giving feedback, as they need to understand what exactly they need to improve. Personally I give clear improvement instructions and check the result again and again until the customer service rep feels 100% confident in what he says.

5. Custom scripting

No matter what industry your team is working with, they have to be trained to know it, to be in charge of the industry news, company updates, product features and customer feedback. No ‘cold body’ answering, only emphatic conversation.

I hope you have found these tips helpful. I am always available online to evaluate your customer support, determine every small issue within your company, and build a unique step-by-step improvement plan to address them.

Thank you for reaching the end of my article — I have a lot of interesting tips to share about ways to protect your MIDS, industry threats in 2021, and more.

Follow me on Facebook and LinkedIn to stay up to date on industry tips and training plans to resell products and services.

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Customer Service Hero

I dig into every single customer service call, define company problems and daily train newcomers and experienced teams